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Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]

Tips and tricks for collecting customer data

Businesses have more access to customer data than ever before, and that trend will likely continue in the future. The insights you get from all that data are valuable. However, a lot of data is unnecessary or possibly even problematic. To ensure your insights are relevant and useful, you must have a well-defined data collection […]

5 Ways systems can be breached

When it comes to business IT security, many small- to medium-sized businesses (SMBs) often struggle to protect their systems from various cyberattacks. While there are many things you can do to secure your IT infrastructure, being aware of common security threats will really help. Here are five common ways your systems can be breached.

How to verify Android apps

More and more people are relying on Android tablets for work, hence cybercriminals are creating counterfeit apps that impersonate popular apps and try to misguide users. Today, there are reportedly over 2,000 fake apps on Google Play Store. The apps usually collect users’ sensitive data or infect devices with malware, which could lead to financial losses or identity theft.

5 Security issues to look out for

The security of your systems and technology is a constant battle, and one you will likely never completely win. There are significant steps you can take to secure your systems, but having knowledge about your systems is one of the most effective tools. If you know how your systems can be breached, you can ensure […]

A brief guide to keeping computers clean

A clean work PC not only encourages employees to work harder, but it also prevents glitches and downtime linked to poorly maintained hardware. Clean PCs contribute to immaculate workspaces, which can positively affect employee morale and company reputation. Here’s how to clean your computers.

5 IT investment mistakes to avoid

Business owners aren’t perfect. They’re human and sometimes make costly mistakes. If you want to succeed as a business owner, learn from others and try to avoid making bad moves. Be wary of the things you purchase and think twice before parting with your hard-earned money. Here are five mistakes to avoid when investing in […]

Represent your business properly on social media

Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company. Online reputation management mistakes As long […]

A complete guide to juice jacking

Smartphones have become such a vital component of the modern lifestyle to the point that we are always glued to them. And as our time with our gadgets increases, the need to recharge them while we’re on the go also increases. When you’re nowhere near your charger and your juice runs out, that public charging […]

Ensure the privacy of iPhone text messages

If you’re a business owner who is constantly on the go, you may have become too comfortable texting confidential information using your iPhone. Thankfully, getting back on track is easy. Here are three iPhone privacy settings that will give you an added layer of comfort and security.