In the event of a disaster, businesses must make sure their servers and data are safe. But simply backing up your data doesn’t guarantee business continuity. Here are the mistakes that companies should avoid when preparing for the worst-case scenario. Mistake #1: Failing to plan for employees Companies that survive unexpected incidents are the ones […]
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Tech tips, news, and expert insights
Choose the right computer for your company
Global commerce has opened a whole new world for owners of small- to mid-sized businesses (SMBs). It has never been easier to find customers for your products or services. But you still need the right tools to succeed. One such important tool is the computer.
Uninstall these sneaky Android adware apps now
Fifteen apps were recently removed from Google Play following a Sophos report that identified them to contain malicious adware code. These apps are designed to serve users with unwanted advertisements and collect marketing-type data about them. If you think you’re one of the 1.3 million users worldwide who downloaded at least one of these apps, here’s a quick guide to finding and uninstalling them.
Common Facebook marketing mistakes
Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]
Tips and tricks for collecting customer data
Businesses have more access to customer data than ever before, and that trend will likely continue in the future. The insights you get from all that data are valuable. However, a lot of data is unnecessary or possibly even problematic. To ensure your insights are relevant and useful, you must have a well-defined data collection […]
How to verify Android apps
More and more people are relying on Android tablets for work, hence cybercriminals are creating counterfeit apps that impersonate popular apps and try to misguide users. Today, there are reportedly over 2,000 fake apps on Google Play Store. The apps usually collect users’ sensitive data or infect devices with malware, which could lead to financial losses or identity theft.
5 Security issues to look out for
The security of your systems and technology is a constant battle, and one you will likely never completely win. There are significant steps you can take to secure your systems, but having knowledge about your systems is one of the most effective tools. If you know how your systems can be breached, you can ensure […]
A brief guide to keeping computers clean
A clean work PC not only encourages employees to work harder, but it also prevents glitches and downtime linked to poorly maintained hardware. Clean PCs contribute to immaculate workspaces, which can positively affect employee morale and company reputation. Here’s how to clean your computers.
5 IT investment mistakes to avoid
Business owners aren’t perfect. They’re human and sometimes make costly mistakes. If you want to succeed as a business owner, learn from others and try to avoid making bad moves. Be wary of the things you purchase and think twice before parting with your hard-earned money. Here are five mistakes to avoid when investing in […]
Represent your business properly on social media
Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company. Online reputation management mistakes As long […]