Hackers come in all shapes and sizes, with different motivations for why they do what they do. Unfortunately, small- and medium-sized businesses (SMBs) are often the target of these malicious individuals because they are seen as easier targets than large enterprises.

As technology advances, so do hackers and their skill at infiltrating networks and systems. Small- and medium-sized businesses (SMBs) can be particularly vulnerable because they often don't have a dedicated security team or ample resources to protect themselves.

Watering hole attacks have become more common in recent years and pose a serious threat to organizations everywhere. Read on to learn more about what watering hole attacks and how your business can stay one step ahead of cybercriminals.
How watering hole attacks work
The term “watering hole” colloquially refers to a social gathering place where a particular group of people often go to.

Malicious hackers are motivated by different things. Some do it for fun, some want money, and others just want to end your business. Getting to know how they behave and what drives them informs how you must defend your organization against them.